The Critical Role of Executive Stakeholders and How their Support Drives CRM Success

The Critical Role of Executive Stakeholders and How their Support Drives CRM Success

If you ask any North Peak consultant or client to share the most important factor to CRM success, they’ll say, “a clear, strategic vision” and an Executive Stakeholder who believes in the project and drives CRM success. A clear, strategic vision makes the difference...
Data Quality & User Adoption – Part 1 of 3: Setting up your Organization for Long-term Salesforce Success

Data Quality & User Adoption – Part 1 of 3: Setting up your Organization for Long-term Salesforce Success

This is the first of a 3-part series. Find Part 2 here and Part 3 here. We often find ourselves in conversations with potential clients who have spent significant time and money implementing Salesforce, only to find that people are not using the database or that the...

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